The latest Apple TV+ original series Little America has been one of the best-received shows on the platform so far, holding steady at 100% on Rotten Tomatoes. In a new interview this week, the team behind the anthology series has offered new details on why they picked Apple for the show, and what’s coming next.
Kumail Nanjiani, one of the creators and producers of Little America, explained that he pitched the show to a “bunch of different places.” Traditional networks were concerned about the immigrant-focused story line and the lack of a “star,” Forbes explains.
Apple, on the other hand, didn’t seem concerned at all, according to Nanjiani. Nanjiani co-created and executive-produced the show alongside his wife, Emily V. Gordon, Lee Eisenberg, Alan Yang, Joshuah Bearman, and others
Eisenberg added that Apple was supportive of the idea of the show as well, despite the fact that it didn’t necessarily have the drama or intensity of other shows. “They understood that the stories were small, but the stories had heart and characters that you were rooting for at the center,” he explained.
Going forward, Eisenberg said the reach of Little America will only get bigger. There will soon be playlists on Apple Music promoting each episode of the show as well as a book of some sort. Perhaps most notably, there will also be a podcast that dives more into the stories and music of the series. This follows a report from Bloomberg earlier this week, which said Apple was exploring companion podcasts for its TV+ shows and movies.
You can read the full interview, with quotes from Nanjiani, Gordon, and Eisenberg on Forbes.